The essential episodes of The Profit
Watch these 15 in order and you've got The Profit — each pick states its reason.
- 01
Marcus attempts to help two feuding brothers whose used-car business is weeks away from being shut down.
- 02
Last year, Marcus invested $750,000 to help revive this classic restaurant chain, but fighting between partners and mismanagement have ruined everything he put in place. If Marcus can't rebuild this broken venture, the brand will melt away forever.
- 03
The owner of a women's athleisure company found initial success building a following online, but her conservative aesthetic is starting to lose popularity. She refuses to take any risks, despite suffering sales. If Marcus can't get this owner to think outside the box, this burgeoning startup will fade away.
- 04
A husband-and-wife team is working night and day to keep their maternity and children's retail stores open, but debt is crushing them after a recent illness. If Marcus Lemonis can't teach them how to revitalize their stores, their business could go belly up.
- 05
A master bagel maker has built a big following in Chicago. But even as he dreams of expanding beyond the windy city his business is growing stale. His branding is uninspired, his product mix is all over the place, and while he and his wife have overcome great challenges together, he struggles with giving her a say in the company. If I can't push him to rise to the occasion this would-be mogul isn't going anywhere.
- 06
A master bagel maker has built a big following in Chicago. But even as he dreams of expanding beyond the windy city his business is growing stale. His branding is uninspired, his product mix is all over the place, and while he and his wife have overcome great challenges together, he struggles with giving her a say in the company. If I can't push him to rise to the occasion this would-be mogul isn't going anywhere.
- 07
"Coco Vinny" wants to spread the "Coco" love to the rest of the country by selling coconut beverages; if he can't prove to Marcus Lemonis that he has a valid business concept, then this company could be all cracked up.
- 08
Local Miami celebrity Ana Quincoces has personality to spare, but her burgeoning sauce and marinade business has failed to take off. While Ana's poor branding and overly defensive attitude prove to be a handful for Marcus, she faces one huge challenge: Ana must prove her mettle before The Profit invests.
- 09
A mother and daughter team dealing with health problems and family resentments, needs Marcus to help them face their issues and raise their Macaron business to the next level.
- 10
In a special episode, Marcus Lemonis shares insights on two companies where he never made a deal. Hat Box - a Texas haberdashery whose owner wants to be buried in her cashwrap; and Ramp - a Utah Ski and Snowboard manufacturer whose owner has burned through millions of dollars. With 20/20 hindsight Marcus gives business tips that could have changed everything for these companies.
- 11
A mini race car track and amusement park has become outdated and run out of gas. Marcus Lemonis will try to help the owner get out of the past and teach his over-reactive ex-racer son to lead his employees rather than just yelling at them.
- 12
On a special episode, Marcus Lemonis travels to a town on the Mississippi River that has been devastated by flooding. Marcus will learn about the financial effects that a natural disaster has on a city as he tries to reinvigorate the townspeople.
- 13
At a dessert shop in Los Angeles, Marcus must help an incredibly sweet and successful entrepreneur reign in her ideas before her many ventures cause chaos to her delectable empire.
- 14
Lumillamingus - Cover Your Hide
One woman's mission to create her own line of handbags has resulted in a quality product that is bland and overpriced; Marcus must help her become a more creative and better businessperson.
- 15
A home construction business that's trying to revolutionize the way houses are built is struggling to keep up with demand for their innovative homes. With options to grow in both the residential and commercial market, the owners are also facing a bit of an identity crisis. Marcus must show them the importance of laying a firm foundation first if they're going to cash in on their potential.
